About Us

2080nonprofits.org is dedicated to providing practical, specific help and advice around the tremendous opportunity that Google provides to non-profits through its Google Grants program. In addition to domestic programs, we manage Grants globally in multiple languages including English, Spanish, Arabic, and more.

2080nonprofits.org is a partnership of generalists and specialists working together in a distributed, low-overhead, global organization structure that enables us to deliver high-value at low, non-profit costs.

Our main office is on Google’s doorstep in Silicon Valley, California, so we are actively involved in all things Google and can drive up the freeway to Google Headquarters in a just a few minutes.

2080nonprofits.org is a Google Certified company, with a successful history in marketing, advertising, business development, education, and the Internet.

Ken Dickens non profit founder

Ken Dickens, Partner

Ken Dickens is co-founder of 20/80 Non-Profits and 20/80 Ideas.  In his role as Managing Parter, Ken runs the day-to-day operations of both organizations.  For over 30 years, Ken has worked at the leading edge of marketing, advertising, and start-up companies.  Beginning his career at Doyle, Dane, Bernbach, Ken was an account executive for Microsoft when it chose its first advertising agency. He went on to found Elliott/Dickens Advertising and grew the company to be one of the largest and most respected agencies in Silicon Valley.  Over the years Ken has helped companies including Hewlett Packard, Apple, Microsoft, and many-many start-ups build successful products and companies.  While working in the industry, Ken also taught Marketing and Advertising at local colleges, which led to an interest in innovative education practices. Ken was Vice President of Marketing at two pioneers in on-line education: SmartForce and Knowledgenet.

In his spare time Ken raised three wonderful children with Kristin, his wife of 32 years, and found time to be dad, soccer coach, musician, and hacking volleyball player. It is rumored that Ken can still jump.

Donald R. Emery, PhD, Partner

Don Emery is co-founder and partner of 20/80 Non-Profits and 20/80 Ideascom, a Web-marketing services company that pioneered Search Segmentation marketing.  Dr. Emery is also Professor Emeritus of Marketing, San Francisco State University.  In addition, he serves on the board of One Economy, a non-profit organization bringing broadband internet access to low-cost, government-assisted housing residents.  He also served on the board of the Santa Fe Farmers’ Market Institute and on the International Advisory Board, Culverhouse College of Business and Administration, University of Alabama, and the Advisory Board of the College of Business, New Mexico State University.

Emery founded and was Executive Director of the SmartForce E-Learning Foundation (SELF).  In this position, he built relationships with non-governmental organizations that offered computer literacy and work-force development training to under-served communities.  SELF granted over $10 million of in-kind scholarships to 14 non-profit organizations in 32 communities, impacting over 500,000 low-income students in 3 years.

Dr. Emery obtained his Ph.D. in Marketing and Social Psychology at the University of Colorado.  His dissertation was entitled “Belief Systems & Innovative Proneness.”  Emery also received a M.A. in Marketing Research and a M.B.A. in International Business Administration, both from the University of Alabama.  Emery did his undergraduate work at Birmingham-Southern College where he received his B.A. in History and Political Science.

When not growing, cooking, or eating food, Don can be found looking for lost balls on the golf course.  He is happily married to Lynne Matthes.


Martha Lee, Partner

Martha Lee is a partner at 20/80Non-Profits.org  She brings over 13 years of experience to the online marketing arena as owner and operator of GetInPosition.com, a search and web marketing firm. Lee also teaches Online Marketing Strategies at College of Marin.

A leader in the search engine optimization (SEO) arena since 1999, Lee has created online brand visibility and improved profitability for more than 50 local and global organizations. She has marketed for and provided pro-bono services to various non government organizations in the Bay Area. Lee was Board President for Stapleton School of the Performing Arts during a major organizational restructuring and growth period. She researched and co-wrote a revised marketing plan for the financially struggling NGO, Centerforce. Lee was Director of Product Marketing for TechSoup Global. Here she helped bring technology awareness and availability to NGOs around the world.

Lee has a Bachelor of Arts degree from Bennington College. She received her MBA degree in Marketing from San Francisco State University.

Often Lee can be found running or hiking the trails of Marin. Otherwise she is snatching a weekend visit with one of her daughters at UC Davis or Mills.

Christine Powell, Partner
Christine Powell is founder of Search Strategy Marketing, http://searchstrategymarketing.com, a search marketing company that focuses on raising online visibility for businesses based on Google’s search algorithm. She is also co-founder of “Extreme at Heart”, a non-profit that helps pre-teen girls develop and raise self-esteem, self-awareness and overall nutritional health in order to make the most out of their lives.

Ms. Powell’s background is in high-tech public relations, where she worked on the senior staff team to successfully garner editorial placements for clients in media outlets such as Wall Street Journal, Financial Times, Boston Globe, USA Today and NBC, ABC and CBS News. Her top PR accomplishments include raising software sales by 30 percent after one editorial placement, and leading a bi-coastal three-product launch that resulted in her client being deemed as having the “world’s best selling software” by the following quarter.

Keeping pace with a changing world, Ms. Powell is now focusing her efforts on harnessing the power of search where she writes optimized Web site copy, researches the most profitable niches and consults on how to drive traffic and convert it to sales for her clients. She is passionate about increasing her clients’ customers and clients via online channels as well as making them shine in their niche!

Ms. Powell received her Bachelor of Science degree in Journalism from Cal Poly, San Luis Obispo and now lives in San Jose, California. In her free time, she enjoys hiking, snowboarding and especially cooking where she is able to use her creativity to make delicious meals for her family and friends.


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